November 2014


 Method Creating a Successful Cash Flow

Method Creating a Successful Cash Flow


  • Start by describing your business — what does it do and what makes it different from rival firms?
  • Provide some background. Explain why the business was established, what the goals are and how you plan to get there.
  • Outline your sales and marketing strategy. Include information on pricing and channels to market.
  • Give details of key personnel and their roles. Describe important assets such as premises and equipment.
  • Clarify your aims. Are you looking for steady growth or fast expansion?
  • Assess the threats and opportunities in your sector. Who are your key competitors?



Ingredients for success: Business plans

Writing a business plan is like creating your own recipe - you need to gather the ingredients together, set out your equipment, assess your working space and create a plan that is tailor-made for you. Getting it right involves lots of preparation and attention to detail - you can't skip any steps.


Description of your products and services
Outline of the business aims
Profile of your target market and analysis of demand
Information about your management team and resources
Sales and marketing plan
Assessments of your competitors
Analysis of your sector
Data on your current financial situation
Profit and loss projections
Sales and cash flow forecasts